Reporting to Senior Leadership, the Marketing and Communications Coordinator combines marketing, social media, and strategic communication skills to architect and enhance Health Cities’ outward-facing presence, including interacting with stakeholders, promoting brand-focused interactive and engaging content, and brand recognition. Position: Marketing & Communications CoordinatorCategory: Full Time PermanentType: 37.5 Hours per WeekReports To: Senior Leadership Position Requirements Post Secondary training in marketing and communications Post Secondary training in social media 3-5 years’ experience with social media management, marketing, content creation, and design work A combination of education and experience will be considered Experience in Health and Life Sciences sector is an asset Skills and Experience Experience with major social media platforms Experience with Canva and Adobe Creative Cloud MS Office, Office 365, and Outlook Experience with video editing is an asset Strong attention to detail Self-Motivated Creative problem-solving skills Ability to multi-task Exceptional time management skills Knowledge of project management activities Knowledge of KPIs and marketing techniques Outstanding written and verbal communication skills Excellent organizational skills Customer-service orientation A team player with leadership skills Dedicated to lifelong learning Duties and Responsibilities Create and implement innovative marketing and social media campaigns Develop communication and social media plans Implement social media and marketing strategies Provide input and support on news releases and other strategic documents Ensure visual identity is translated across all marketing and social media messages, advertising, and asset development Provide training and guidance to other team members on social media best practices and strategies Collect data and analyze interactions and visits, and use this information to improve future marketing strategies and campaigns Provide monthly statistical reports to senior management and make recommendations for improvement. Grow and expand the organization’s social media presence into new social media platforms, plus increase presence on existing platforms including, LinkedIn, Twitter, and Instagram Research and monitor activity of the health innovation ecosystem (social listening) Create and distribute engaging written or graphic content in the form of e-newsletters, web page and blog content, or social media messages Perform research on current benchmark trends and audience preferences Generate, edit, publish, and share engaging content daily (e.g., original text, photos, videos, and news) Monitor engagement and implement changes as necessary Communicate with followers, respond to queries in a timely manner and monitor stakeholder feedback Suggest and implement new features to develop brand awareness, like promotions and competitions Stay up to date with current platforms and trends in social media, design tools and applications Use the Content Management System (CMS) to regularly update Health Cities’ website to ensure content is accurate and current Participate in event planning and ensure event goals are translated through social media messaging and promotional materials Liaise with event sponsors and stakeholders Attend ecosystem events to ensure Health Cities is represented, in-person and on social media Engage with other Health Cities team members regularly to stay up to date on organizational activities The above information is intended to describe the general nature of this position and is not considered to be a complete statement of duties and responsibilities. Additional duties and responsibilities may be assigned, provided they are consistent with the qualifications identified and fall within the parameters of this role. To apply please send your resume and cover letter to: admin@healthcities.ca