Health Cities Breakfast: Engaging Patients in Health Innovation About the EventHealth innovation must work for the people who use it—patients, clinicians, and communities—but how do we ensure new solutions are practical, accessible, and truly improve health outcomes? On March 13, join us for a dynamic panel discussion on the critical role of patient engagement in health innovation. Experts from healthcare, innovation, and patient advocacy will share insights on what meaningful engagement looks like, why it’s essential for adoption and system-wide impact, and how innovators can effectively collaborate with patients, clinicians, and communities.The discussion will explore key challenges and opportunities in integrating innovation into the health system, emphasizing the need for efficiency while addressing real patient and clinician needs. Above all, we’ll highlight why engaging the right voices early in the design process is essential—because if the end users aren’t involved, they won’t use it. With perspectives from healthcare professionals, innovation leaders, and patient advocates, this session is a must-attend for healthcare providers, innovators, policymakers, and community members committed to developing patient-centered solutions that drive real change. Speakers Heidi HadubiakCEO | Canterbury Foundation Heidi Hadubiak, Chief Executive Officer, joined the Canterbury Foundation team in 2018. She holds a Bachelor of Nursing Degree, an executive-level MBA (Master of Business Administration) degree and is a Certified Executive Coach. Heidi has over 15 years of broad-ranging healthcare leadership experience. She brings her passion for the development of others and a commitment to helping Canterbury Foundation achieve continued success in providing ‘the promise of home’ to its residents. Ben MillenVice President of Design | Tangent Design Engineering Ben Millen is an industrial designer and product development leader with over 15 years of experience in industrial design, usability, ergonomics, and user experience. As VP of Design at Tangent, he leads the development of medical devices and hard tech products, ensuring that design and engineering work together to create high-impact, user-centered solutions. His work spans medical, consumer, and industrial sectors, including wayfinding systems with Foster+Partners and design strategy for Hyundai, Intel, Adidas, and AT&T. Ben holds a degree in Systems Design Engineering and Physics, along with a Master’s in Industrial Design. Ursula MannPrincipal and Chief Patient Officer | Patient Voice Partners Ursula Mann is the Principal & Chief Patient Officer at Patient Voice Partners, a life sciences agency dedicated to integrating multi-stakeholder perspectives into innovation development and healthcare services. She leads strategic partnerships and initiatives that enhance disease management, improve treatment experiences, and expand care access.As the Global Patient Engagement Officer for Patient Voice Connect, a division of Patient Voice Partners, Ursula connects patients and caregivers with initiatives that elevate the patient voice. Passionate about ensuring diverse perspectives shape healthcare advancements, she has spearheaded pioneering scientific collaborations and real-world evidence initiatives, earning global recognition.With a career spanning senior roles in pharmaceutical commercialization, medical affairs, and market access—alongside her background as a healthcare professional, scientific author, and individual with lived experience—Ursula brings a unique, multi-faceted perspective. Her ability to bridge critical insights and drive impactful solutions has established her as a thought leader in stakeholder engagement and patient-centered innovation.Beyond her work with Patient Voice Partners, Ursula is the Co-Founder, Board Member, and Executive Managing Director of TOWWERS Institute, a nonprofit committed to accelerating patient access to treatments through value-based pricing. She champions the balance between value, affordability, and patient centricity, ensuring that healthcare innovation remains both groundbreaking and accessible.An active volunteer, Ursula serves on the All Can Canada (AAC) Steering Committee, the Canadian Association for Healthcare Reimbursement (CAHR) West Planning Committee, and the Alberta Medical Device Innovation Consortium (A-MEDICO) External Advisory Committee, further advancing healthcare collaboration and policy. Dr. Ernst GreyvensteinMedical Director, ACTT | Alberta Medical Association Dr. Greyvenstein is the Medical Director for the Accelerating Change Transformation Team (ACTT) with the Alberta Medical Association and the Medical Director for Circle Medical. He and his wife Riana are the proud parents of two boys, both currently attending university. He graduated in 1997 in South Africa and has worked in South Africa in leadership and surgical roles. He immigrated to Canada in 2001 and worked in Manitoba where he acted as Chief of Staff for the Arborg Hospital. He established himself in Calgary in 2004. Dr. Greyvenstein has served in various leadership capacities in primary care and as represented PCNs (Primary Care Networks) in the Calgary zone, Provincially (as Ministerial advisor), and Nationally (Meeting with the Prime Minister of Canada) Dr. Greyvenstein is passionate about his family, faith and improving healthcare for all, and is the Medical Director Health System transformation AMA ACTT. Apart from leadership, he has experience in low risk obstetrics, comprehensive family medicine and enjoys performing minor surgical procedures. Chris Carvalho (Moderator)President & Board Chair | Digital Health Canada Chris is a visionary leader and the CEO of Carveira Group Consulting, renowned for his strategic expertise in spearheading innovative digital transformations within healthcare. With a background in Health Information Science and extensive experience as a certified project manager, Chris has successfully delivered numerous (50+) IT system implementations, enhancing healthcare accessibility and efficiency.Chris has spent the majority of his career in the healthcare sector working with both public and private organizations and has built significant expertise on the implementation of Electronic Medical Records, Hospital Information Systems, and other digital health technologies. Chris is an active member in his local health innovation community and has a strong interest in identifying and validating how emerging digital health solutions can be successfully integrated into our current healthcare system.Chris is currently President and Board Chair of Digital Health Canada, an organization focused on connecting, inspiring, and empowering the digital health professionals creating the future of health in Canada. He has also worked as a mentor, advisor, and investor within many health start-up, scale-up and established businesses and organizations and is known as a community builder dedicated to advancing the health innovation ecosystem through commercialization efforts. Agenda 7:00 – 7:30 AM: Networking Breakfast and Welcome 7:30 – 8:30 AM: Panel Discussion 8:30 – 8:50 AM: Question and Answer 8:50 – 9:00 AM: Closing Remarks